MY SKILLS

Go-To-Marketing strategy

You need strategy that positions your product clearly in your customer's life? I will identify your ideal customer's buying triggers and build a Go-To-Marketing strategies that move from confusion to conversion with clarity, customer insight and messaging that makes people say "i need this"

EMAIL MARKETING

You get leads but no sales ? it's not your product, it's your sales. I create strategic email sequence that build trust and convert leads into paying customers

SEO OPTIMIZATION

I will help you brand optimize for search engines to improve your visibility and organic traffic

CONTENT MARKETING

Great content is the heart of every successful brand, i craft valuable and engaging content that captures attention, build trust and turn audience into loyal fans

MARKETING RESEARCH

Understanding your audience is everything. I dig deep to uncover real insights that guide smart decisions and create marketing that truly connects.

PROJECT MANAGEMENT

Strong organization powers success. I coordinate tasks and teams efficiently to deliver projects on time with quality results.

DATA ANALYTICS

Good decisions start with good, i collect, analyze and translate numbers into clear insight that drives smarter strategies and real growth

CASE STUDIES

solar lead conversion funnel

Project: Lead Nurture & Conversion Funnel Strategy -solar industry
Boosted installations by 47% with automated nurture flows📌 Challenge
The solar company struggled to convert leads after they signed up.💡 My Solution
• Designed behavior-triggered email & SMS nurture sequences
• Added a “Solar Readiness” quiz to qualify leads upfront
• Strategic follow-up triggers
• Integrated WhatsApp opt-in for faster engagement
• Built a referral rewards system to drive word-of-mouth📈 Results
• 47% increase in installations
• 35% improvement in sales team efficiency
• 23% referral conversion rateView the Funnel Flowchart
👉 Open Visual Flow

Go-To Marketing Strategy & Funnel Marting Plan for Aunty Tee Zobo

Aunty TEE Zobo is a natural hibiscus drink brand for everyone My goal was to create a detailed Go-To-Market strategy to help the brand penetrate its target market and scale sustainably.
My Contribution: Defined customer personas, Built a GTM strategy with clear awareness, interest, and purchase phases
• Identified key acquisition channels: Instagram Reels, sampling in gyms ,referral campaigns
• Suggested irresistible offers and storytelling angles to stand out in a saturated market
• Developed a basic funnel with email capture, WhatsApp follow-up, and community buildingWhy It Matters:
This project showed how niche positioning, emotional copy, and channel focus can help a local product grow online and offline.🔗 View GTM Plan.

We had the pleasure of working with Treasure as our Growth Marketer. Her strategic approach to user acquisition and community engagement helped accelerate our platform’s growth significantly. Treasure’s data-driven mindset and creative campaigns were key in expanding our reach across African markets. A valuable asset to any team focused on scaling digital platforms.”— Emmanuel E. Founder Ikọ Africa Team

From email copy to Google My Business optimization, she didn’t just execute — she thought ahead and caught things we didn’t even see. A joy to work with!— John Smith Creative Lead, SolarPro Team

Our team had cool ideas but no real system. Treasure stepped in, mapped out the full project in Trello, and suddenly everything made sense. Tasks became clearer, deadlines felt doable, and the whole thing actually moved. She brought calm to our chaos.”
— Chidera M Team Lead, Games & Chill Project